Website Optimization

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Website Optimization

Website optimization could be termed as the finishing touch to your website to make it attractive & user friendly. Bringing traffic on the site is one thing but to convert that traffic into a profitable sale is another. Unicode Systems provide website optimization consulting to improve the website layout and content, so that it is both SEO and user friendly.

We, at Unicode Systems use different techniques we have a lot of experience at, & which are the basics of Search Engine Optimization. These are the tactics that webmasters should use and that every site should have in order for it to rank higher. Our On-Page & off page Optimization Service will assist in your website's rankings and help you increase the online prominence of your business. They mainly consist of:

On-page optimization

When you have designed and created your website, you will need to perform optimization on elements of the page. This is what is known as “on-page optimization” and can assist in making your site easier to find by the search robots.

There are a few different techniques used to get your site ranked:

  • Selecting the correct title tag.
  • The appropriate meta tags
  • Optimizing your images
  • Highlighting key text on the page at the right times

On Page Optimization is an integral and important part of SEO which basically is the Optimization of keywords, content, html errors, html optimization and all optimization work on the website it self. Our On Page Optimization Services include:

  • Keyword Research and Analysis
  • Page Specific Meta Tag Creation
  • Title Tag (Page Title Optimization)
  • Alt Tag Optimization
  • Anchor Text Optimization
  • Content Placement
  • Keyword Density
  • Implementation of 301 Permanent Redirect
  • Implementation of Google Analytics
  • Search Engine Verification from Google, Yahoo and MSN
  • Submission of XML Sitemap
  • Creation of Proper Link Structure
  • Creation and Submission of ROR.xml
  • Optimization of Search Engine Essential Files (robots.txt, urllist.txt, sitemap.xml)
  • Creating microformats like hcard integration, hrview integration, vCard integration.
Off-page optimization

Off Page Optimization is an important aspect of Search engine optimization. Off Page Optimization means SEO work done outside of the website page, which is mainly considered as a link building and increasing popularity among visitors. Off page optimization concentrates on getting backlinks via various link building strategies for particular keywords. More Backlinks (inbound links) give better position in search engines.

Off Page Optimization usually consists of different link building methods as follows:-

  • Directory Submission
  • Social Bookmarking Submission
  • Blog Posting
  • Blog Hosting
  • Article Submission
  • Press Release Submission
  • Forum Posting
  • Footer Links
  • Affiliate Marketing
  • Blog Commenting
  • Review Posting
  • RSS Feed Submission
  • CSS Submission
  • Video Submission
  • Profile Creation
  • Link Wheel
  • Social Media Optimization

We, at Unicode Systems offer you the Complete Content writing services so that your website gets thicker in terms of the quality information, SEO friendly & relevant to your business. Contact us with your requirements and get the services you exactly want.